For some of us, it's a dream career, one that we were destined for. One one side, we’ll see the modern sans serif fonts that have dominated the digital space continue to flourish, and on the other, colorful and expressive ‘character’ fonts will become more popular with brands and designers alike. You wouldn’t want a one-lane highway to suddenly start ‘expressing itself’ with creative bends and potholes just as you overtake a semi. The Northern, from Angin Studio, is a decorative vintage typeface. 2020 font trends will see designers turn increasingly towards expressive sans fonts that add a little more flavor than their practical geometric forebears. (Yes, the US government has its own font now.). Logo fonts. From brand identities and packaging to editorial pieces and website designs, we’ve scoured through all of this year’s projects from our six campuses across the globe to pick out 20 typefaces that look set to be big in 2020. Monotype, one of the most renowned typeface foundries in the world, summed it up in a recent ebook, 5 Type Trends for Brands in 2020: Let’s take a look at the font trends that will define the next year, and learn from the best about how to choose fonts for your logo and brand identity as a whole. TT Norms Pro was the #1 best selling geometric sans on Myfont in 2017 and continues to trend in 2020. You may also be interested in this related article: How to Choose the Right Logo Colors: Color Meaning and Examples . These are the words that informed designer Antonio Mejía when he was creating Trust Sans. Pathfinder exists to support... Graphic designer—what a title, right? A powerful update of Antique Olive, Olivetta is a cheeky, retro statement font that includes a number of weights for different executions. Understandably, this is a top choice for our students. As companies like Mailchimp have shown, strong statement serifs with bold color palettes are becoming a huge trend for brand design. A public font for public digital space. Designed by Erik Spiekermann, FF Meta has popped up in quite a few projects at Shillington throughout 2019. The 61 best logo fonts and how to pick the right one. A great option for 2020. Oliver Stevenson Sama, which approximately means ‘natural ambiance’ in Hindi, is a vibe-setting, plump typeface with 6 weights, perfect for UX design and wider brand identity usage. While there is great variety overall in this year’s trends, it’s looking like 2021 might just be the year fonts come alive. Designed in 2019, Goldplay comes in 2 versions, each with 7 different weights from Thin to Black (AKA not so thin), making it a great example of an expressive sans serif font created to suit multiple mediums, including logos. Versatile. The choice also depends on what you need a font for. It’s a go-to for designers and brands around the world thanks to its simple, clean appearance, making it versatile across print and digital platforms. Fights. The serif fonts are simple and modern looking fonts which are perfect for branding, logos, greeting cards, typographic quotes, book covers, websites, flyers, packaging designs and more.These professionally designed typefaces and fonts can significantly improve your design by simply included them in the project you are working on. A perfect font for brand identities looking to add a friendly flavor to an undertone of cool. Follow. Take Beamery, for example, who uses a crisp serif on their talent platform. This font is ideal for logo and label design. 13. We particularly love the little counters in the “e” and “a”. “It is a very stress-free design that is perfectly suitable for businesses that want to focus on functionality and practicality.” Here are a few of the best character serif fonts to watch out for in 2020. ‘Sans’ is french for ‘without’ – so a sans serif just means a font without those little tails. So, everyone is looking forward to... We're very excited to announce the launch of Shillington's brand new podcast—Pathfinder! We also think you’ll like this selection of google fonts most loved by our users. 11 uprights and 11 italics. Paratype’s new take on Futura is everywhere. Colophon revised and revisited the font and produced additional weights – the lightest of which has thin, precise curves. The font includes multilingual support and … And it’s graphically unique with wide alternates to the uppercase, numerals, and some symbols. Out of the millions of cursive fonts available, here is a list, with download links, of the best cursive fonts for designers and innovators to be used in 2020, that can help you from logo projects to branding ideas. With this challenging year almost over, we felt it was a good time to look to the future, and see what 2021 has in store for... 2020 has definitely, as they say, been a year for the history books. The highlighting characteristics of this font are the relatively low contrast given to the strokes and the slightly boxed shapes for otherwise round characters. Catamaran is a versatile logo font that could be used on a number of different logos and is on our list as one of the best logo fonts out there. Scripts like this are a really great way to add dynamism and enthusiasm to your logo, which is why you often see them used in vintage logos. Featuring playful, graffiti-style handwritten typefaces, immaculately-elegant serif fonts, and picturesque, travel-inspired scripts — prepare to throw out bad logos and shake up your social media graphics and site design with this zinger of a font list! Specifically designed for big corporates who need to appear less ‘Sans Trust’, this is a friendly, approachable font packed full of personality. Microsoft’s logotype is in Segoe, Pro to be exact, for starters. According to the designer, the font best suits short and block text applications – like posters or billboards – thanks to its mix and match widths and weights. Recently, the team over at the Monotype foundry released a revamp of the old classic, calling it Helvetica Now. Part of the beauty of Kris Sowersby’s 2017 cult font is that it doesn’t draw attention to itself. If you’re designing a brand identity, a good rule of thumb is either pick one font for everything, one sans serif and one serif, but very rarely two serifs – since they compete for attention. Throughout 2019, we’ve seen it pop up in many students’ projects. Having trouble designing a logo? There’s a few misidentified typefaces here. Not surprisingly, it’s made quite an impression in 2019, and we think it’ll remain a bestseller over the next 12 months. It’s a reliable workhorse that will undoubtedly be in every designer’s toolkit in 2020. We’re here to make that process a bit easier for you. fbq('init', '454668818203402'); Similarly 70s inspired, Moranga took design inspiration from Café Brasil’s funky, flowing letterforms, and Cooper’s weighty, retro feel. Giveny – Free Classy Serif Font. League Mono : Sans serif monospaced This open source typeface designed by Tyler Finck for The League of Moveable Type includes eight weights - from ultra light to extra bold. 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